SMOKING ADDICTION

OBJECTIVE

Design an anti-smoking poster series.

SOLUTION

The initial struggle in this project was to narrow down the negative effects of smoking in order to focus in on just one. After bouncing around numerous ideas, I used a collage style of imagery to create a series of smokers, replacing their heads with cigarette boxes. When you are a smoker, that is often the first thing people see and serves as the very first impression that someone gets of you.

ART DIRECTION

Abby Bennett